Never under-estimate the power of lyrics...
Never under-estimate the power of lyrics. Having some depth in your lyrics can be one of the main factors behind growing your fanbase. Having relatable / interesting lyrics can also be used as a 'hook' to create a trend around your song.
This example shows a Ken Karson song where he says 'porsche GT3RS i got the wing out...."
And all the Porsche 911 GT3RS owners used the sound to show off their cars.
Here's another example of having meaningfulk lyrics that plenty of people were able to relate to: https://www.tiktok.com/@frescotrey/video/7364522715857833258